PPC managers are like Iron Man. Iron Man is brave, willing to take on the some of the hardest tasks known to man, solves problems, and works well with his clients(the U.S. government). Managing multiple PPC clients at an agency is similar to defending the world from bad guys because it is not an easy task. You have to be brave, take on difficult and low performing accounts, solve problems daily, and work well with all your clients. Tony Stark has his Iron Man suit to help him out. What do PPC managers have? Let me tell you.
Here are 10 things every PPC Manager needs at their desk(at least this is what I have at my desk):