Your website is an essential part of converting leads and maintaining credibility in your business.
That being said, website trends and features are continually evolving as time goes on. Lexy Taylor, a GFF Development Specialist, shares best practices that you want to make sure your are included in website.
First, you want to maintain consistency throughout your website. This can include many things such as a balanced layout and consistent tone of voice, but one of the most important things is branding. This includes fonts and colors.
Second, have clear call to actions throughout your whole website. What is it that you want your users to accomplish when they get on your site?
Third, your site NEEDS to be easy to navigate. It should not be difficult for users on your site to find what they need. We call this burning calories. To allow easy navigation keep these things in mind.
Implement these best practices on your website and watch your business level up.
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