Government Shutdown PPC in 2013
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The Government Shutdown is not bad for everyone.
These advertisers are getting some exposure because of the government shutdown. I knew it! I knew that if I went to Google to search for ‘Government Shutdown’ I would find advertisers there. Who can blame them? If they have content about the shutdown, they have a right to pay for it to be seen.
Interesting note: Google does not show ads on the first page of the SERPs. You have to go to page 2 in order to see the ads.