What’s the Big Deal about Hiring a Google Premier Partner?

June 22, 2022

Running a business is more than a full-time job. It is a labor of love that takes a lot of your time, attention, and energy. You are more than capable of figuring out how to manage your own pay-per-click advertising, but realistically you don’t have the time or know how to do it properly. When it comes to paid digital marketing, hiring a Google premier partner is one of the best investments you can make for your business.

What is a Google Premier Partner?

Google’s partners program is a service that agencies can opt into, while meeting the requirements set forth by Google. There are three tiers of participation: member, partner, and premier partner. To be a premier partner, agencies have to fulfill competency in the following criteria:

  • Performance – Have a proven track record of building, managing, and optimizing paid ad accounts. Agencies need to show Google that they can retain new accounts while keeping and growing existing accounts.
  • Spend – As an agency, your client portfolio has to meet the spend requirement over a 90-day period. Being able to efficiently manage advertising dollars is an essential piece of keeping clients happy and building trust with your agency.
  • Certification – Account managers are certified in managing Google Ad campaign types; Search, Display, Shopping, Video (YouTube), and Apps. Specifically, at least half of the employees are certified in Google Ads.

Benefits of Working with a Premier Partner

The Premier Partner tier is reserved for the top 3% of participating companies each calendar year – making it the most exclusive tier of the program. Premier partner members have:

  • Access to additional trainings and consumer insight reports.
  • Early access to beta services. Having access to new beta features will keep your business ahead of your competition.
  • Advanced technical support and access to a dedicated Google agency rep to have expedited support and insights for our clients.
  • Google Premier Partners badge so you can share your partner status on your website and marketing materials. This let’s your customers and prospective customers know they’re working with the best of the best.

At Get Found First we pride ourselves on transparency and accuracy and we’re proud to be one of the few in the premier partner tier year after year. We want what’s best for our employees and clients. So that means giving our employees access to trainings and resources so they can perform at the highest level. We want our account managers to be confident in their skills and abilities. When you work with Get Found First you become a member of the GFF family. Your account managers are accessible and responsive when you have questions. Too many times have we talked to clients that mentioned they just didn’t know what their previous agency was doing. That’s not how we operate. We partner together to make sure your account is thriving. Instead of being reactionary, our practice is to be productive and help you scale your business. By striving each year to meet the premier partner status we know we are giving our clients the best customer experience possible. See how Get Found First can help you digital marketing today!

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